Copy Writing That Just Works™
. . .frees you to focus on what you do best
Accountability --I say what I do and do what I say. I measure my performance by how I fulfill my commitments to you.
Fair Market Pricing -- I'm not cheap. You wouldn't want cheap writing. But I research market trends and align my fees rationally with salary surveys.
Reliability –- Stellar writing, delivered on deadline, is the prime directive.
Orderly Process –- Predictable, well-controlled interaction and timely, precise communication. You get written proposals that specify schedules, deliverables, deadlines, terms, and costs.
Strategic Mindset –- Rapid, insightful grasp of your business space. Decades of varied experience discovering marketing strategies that work well.
Customer Focus –- I assume your customer's perspective. I show the connection between their imperatives and your offerings by stressing benefits, and then proving them with clear evidence.
Full Service -- I don't over-specialize into narrow niches. I specialize in you, my client, and then give you just what you need
Creativity –- The money is in your message. I craft the message that pays.
Versatility –- Mature writing craft produces high-potency copy, with many styles, forms, techniques, and voices, for compelling persuasion.
Technical Competence -- My engineering background means I handle technical details with ease and grace.
Special Packaged Services –- Unique ways I provide exceptional value like nobody else who writes copy today. To review these, click here.
Added Value –- Practical, usable strategies that get results, rather than hot-air 'marketing consulting' you can't see how to apply.
Focus On Excellence -- I practice what I encourage -- excellence in in doing what I do, in saying what I do, and in being great to work with.
Controlled Quality -- all information products I stock come with a triple guarantee which covers quality and satisfaction. You know you're getting a great product before you buy because I write and review them to standards. Any buyer can rate the products, so you can see what others think before you buy. And you must be completely satisfied with your purchase or I return your money, upon request, without limitations or conditions.